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CECO Environmental

Challenges: The CMO/VP of Strategy requested ongoing management consulting to support all divisions of their business that were undergoing change and needed additional marketing, technology, and strategy support.

Outcome: Spinakr became a trusted advisor for CECO Environmental. As their “go to” support resource, we also uncovered CECO’s lack of process, market presence, supporting material, and overall alignment with business units inside the organization. Together with their team, we developed new brand messaging and value positioning, which we used to develop strategic planning for 2019. Over the years, we continued to support CECO Environmental around the globe with internal navigation and market alignment through projects such as web development, marketing campaigns, webinars, events, and DAM set up.

Deliverables:
Management consulting
Change management
DAM implementation
Roadmap strategy
Custom Technology Proposals
HubSpot / Web Page Development
Brand messaging
Value proposition / competitive positioning
Email Campaigns / Lead generation
SEO Analysis
Webinars
Event Planning
Professional design services
Video Production
Branded merchandise
Content Calendar and Production
Social Media Post Creation

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