Inside Spinakr


Brandworkz and Spinakr: It Just Makes Sense

What happens when the industry-leading management consulting firm acquires the leader in brand asset management software? Clients reach new heights, ceilings shatter in technology, and a decade of partnership reaches a new level. Why does this expansive step make sense? Our team is glad you asked.

A recent press release announced our acquisition of Brandworkz and its suite of brand management products. The official joining of our two companies was the most monumental step since our initial partnership began in 2015. Existing and future clients can anticipate great things as our companies move into a new chapter. 

To Current + Future Clients

Spinakr clients have always had access to our experienced crew - to help navigate their toughest marketing and technology challenges. Now, we can provide them with even more—especially with brand management challenges. The Brandworkz software protects your biggest asset, the brand. It lets marketers consolidate brand standards, easily store and retrieve digital assets, streamline designs, and improve compliance. It's everything clients need for branding success in ONE place.

President & CEO of Spinakr, Matt McGaughey emphasized, "The synergies between our two organizations are clear, and we have proven that our organizations complement one another. Ultimately the goal is to provide clients with world-class tools, strategies, and resources from a single source. Clients can be assured that the premium quality of service will continue to deliver results. We will elevate the Brandworkz platform to give every customer enhanced capabilities and an improved overall experience."

Jens Lundgaard, Founder of Brandworkz, weighed in on the acquisition, stating: "Brandworkz's purpose has always been to help our clients manage and evolve their brand image and marketing comms in a consistent and efficient manner. With Spinakr's brand, marketing, and technology resources, we will now be able to deliver this at an even higher level."

A Win Across the Board

The acquisition provides an amazing potential for the clients of both companies and career opportunities that would have otherwise remained untouched. Spinakr can offer its customers a powerful software tool, adding another arrow to an already full quiver of branding solutions. Brandworkz clients gain access to Spinakr's renowned team of marketing and technology professionals. There are nearly ten years of success behind us and limitless potential ahead.